LUNDHAGS was founded in 1932 by the shoemaker Jonas Lundhag. He started out making boots that he peddled to local outdoorsmen in Jämtland, Sweden.

Ever since then, knowledge and traditions have been passed on from generation to generation. We still strive towards the same goal in what we do and view function and durability as most important.

Lundhags boots soon became synonymous with comfort, functionality and quality. We still remain true to the same guiding principles. Each Lundhags product stems from a passion for fostering the tradition of manufacturing quality products for the Nordic outdoors. This is why, 86 years on, Lundhags is still an icon.

The Lundhags heritage is essential and together with the values; autentic, nordic, sustainable and functional this creates a foundation to build a solid and strong brand.

Lundhags aims to deserve a place in the customers mind and heart through communication. To create more valuable content, develop fruitful partnerships and telling stories to inspire and educate the customers. The mission for Lundhags is to make a positive impact on people’s lives through the outdoor products and experiences we create. At the same time the impact on the environment shall be minimized through all our processes. The aim is to inspire and engage others do the same.”

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The LIBA® Smart product is perfect to use in products where the need to maintain long-term capacity is critical. Like in extreme mountaineering or safety products.

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